Innovation Leader, Better Events VR to showcase their capability at the first Virtual MAJOR EVENTS SUMMIT 2020

16th June 2020

Better Events VR is a team of experienced major events professionals committed to utilising award winning extended reality (XR) software and creating virtual experiences that enthral, engage, influence and inspire. Allowing their clients to experience the extraordinary from a new perspective.


Better Events VR specialises in the application of Virtual reality, Augmented reality, 3D and 4D event planning and visualisation to deliver sports and major events better, faster and cheaper.


European Managing Director Ingrid Arkesteijn of Better Events VR said: “Joining the MEI for this first ever virtual summit is a fantastic opportunity for us. The ability to showcase our capability in Virtual technology to business leaders of sports federations, sport event organisers and suppliers from around the world is very exciting. We are really looking forward to welcoming a lot of visitors to our virtual stand.”


Andy Rice, COO of Major Events International, organisers of the summit added: “We are delighted to welcome Better Events VR to our capability showcase area.They bring incredible event and digital expertise that will change the way Project Directors will plan events in the future.”


3D /4D event planning enables you to deal with problems before they occur, preventing downtime, improving client experiences, developing new opportunities, and driving innovation and performance. VR training far outperforms traditional training through better knowledge attainment all with the benefit of training in a safe environment. Better Events VR’s technology supports your current and future planning through scenarios, contingency planning and simulations – see more at:


The event will go live on the 7th July and be accessed here: